Get ready, beauty and anime fans - Rei Cosmetics will be joining the thousands of exhibitors at the Javits Center this August at Anime NYC 2025 (Aug 21–24)!
Anime NYC is the East Coast’s largest anime convention, and this year expands to four days for the first time. From major publishers to indie creators, the convention floor at Javits Center is the epicenter for collectors, cosplayers, and creators alike.
Date: August 21st (Thu) to August 24th (Sun)
Location: Javits Convention Center 445 11th Ave, New York, NY 10001
Times:
THURSDAY: 4 PM – 8 PM
FRIDAY: 10 AM – 7 PM
SATURDAY: 10 AM – 7 PM
SUNDAY: 10 AM – 5 PM
Panels run until 10:00 PM Friday & Saturday
What’s Happening at the Rei Cosmetics Booth (750)
On-the-Spot Makeup Trials
Want to bring your favorite character to life? We will have makeup testers that you can use to try on products, including eyeliners, mascaras, false lashes, and more.
Special Event-Only Giveaways
We are offering exclusive freebies courtesy of Dejavu. Don’t miss your chance to grab them as they are limited in stock.
Meet & Greet with the Founders
Curious about the inspirations behind Rei Cosmetics or need beauty tips? Their team will be at the booth throughout the weekend to chat about J-Beauty.
What You Can Expect from Anime NYC 2025
Four-day experience: Now with a preview day on Thursday, plus traditional Friday–Sunday when programming runs into the evening.
Industry powerhouses: Shows like special screenings, voice actor guests, and anime-focused panels make it a can't-miss experience.
Cosplay & community: Destination Cosplay features meetups, photo shoots, and contests with exclusive prizes from Rei Cosmetics and more!
Artist Alley & merch bonanza: The Artist Alley celebrates independent creators, while retail booths display branded merchandise from tens of thousands of fans.
Whether you're a cosplayer aiming for the perfect makeup look, a J-beauty enthusiast, or just curious about anime-inspired beauty, Rei Cosmetics at Anime NYC 2025 promises an immersive, fun-filled experience. Get in early, grab your samplers, and blend your love for anime and makeup like never before!