We're excited to announce that Rei Cosmetics will be exhibiting at Anime NYC 2026, taking place August 20–23, 2026, at the Javits Center in New York City.
Anime NYC is East Coast's largest anime convention, welcoming nearly 150,000 attendees in 2025. The event brings together anime fans, cosplayers, collectors, artists, creators, and leading publishers from around the world. Whether you're searching for exclusive merchandise, meeting your favorite creators, or showing off your latest cosplay, Anime NYC is one of the biggest celebrations of anime culture in North America.
Event Details
Dates: August 20 (Thursday) – August 23 (Sunday), 2026
Location:
Javits Center
445 11th Ave
New York, NY 10001
Show Hours
Thursday: 1:00 PM – 8:00 PM
Friday: 10:00 AM – 7:00 PM
Saturday: 10:00 AM – 7:00 PM
Sunday: 10:00 AM – 4:00 PM
Panels continue until 10:00 PM on Thursday, Friday, and Saturday.
Visit Rei Cosmetics at Booth 563
Whether you're looking to complete your cosplay, discover the latest Japanese beauty products, or simply learn more about J-Beauty, we'd love to welcome you to Booth 563.
On-the-Spot Makeup Trials
Bring your favorite anime character to life with our selection of Japanese makeup testers. Try popular J-Beauty products, including eyeliners, mascaras, false lashes, and more. Our team will be on hand to help you find the perfect products for your cosplay or everyday makeup look.
Exclusive Event Giveaways
We'll be offering exclusive daily giveaways throughout the convention. Supplies are limited, so be sure to stop by early each day to claim free samples and other special event items.
Meet the Founders
Have questions about Japanese beauty or want to learn more about Rei Cosmetics? Meet our founders throughout the weekend to chat about skincare, makeup, J-Beauty trends, and the inspiration behind our company.
What to Expect at Anime NYC 2026
Guests, Panels & Premieres
Enjoy special screenings, industry panels, voice actor appearances, publisher announcements, and exclusive programming throughout the weekend.
Cosplay & Community
Anime NYC is one of the country's premier cosplay destinations, featuring cosplay meetups, photo opportunities, contests, and a welcoming community for fans of every series and fandom. We're also proud to support the cosplay community by providing prizes for the winners of the Cosplay Masquerade, taking place on Saturday.
Artist Alley & Shopping
Browse Artist Alley to discover incredible independent artists, then explore the exhibit hall for exclusive anime merchandise, collectibles, apparel, figures, and more from hundreds of exhibitors.
See You at Anime NYC!
Whether you're a cosplayer perfecting your next look, a longtime J-Beauty fan, or simply curious about Japanese makeup and skincare, we'd love for you to visit Rei Cosmetics at Booth 563.
Stop by to try our products, pick up exclusive giveaways, meet our founders, and discover why Japanese beauty has become a favorite among makeup enthusiasts around the world.
We can't wait to see you at Anime NYC 2026!