J-Beauty
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Why Tsubaki is Japan’s oldest miracle oil for hair
They say few things endure for a thousand years, but Tsubaki oil (Japanese camellia oil) just might be one of them. Used in Japan for more than a millennium, tsubaki oil...
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Why Japanese Hair Oils Are Your Hair Care Must-Have
Hair oils often get a bad rap for being heavy or greasy, but Japanese hair oils turn this notion on its head. Lightweight and nourishing, they provide essential hydration, shine,...
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Why Everyone Is Obsessed with Japanese Haircare Products
If you’ve been scrolling through beauty content on TikTok or YouTube lately, chances are you’ve stumbled across glowing reviews of Japanese haircare brands like &honey, Tsubaki, and Botanist. From ultra-hydrating shampoos...
