News
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Why You Shouldn’t Buy J-Beauty from Parallel Import Companies
At Rei Cosmetics we work directly with the brands and authorized distributors in both the U.S. and Japan to source our J-Beauty products. However, when shopping for Japanese beauty products...
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How Does De Minimis Tax Exemption Affect Rei Cosmetics?
U.S. tariff policies have been making headlines again, this time with news about the end of the De Minimis Tax Exemption. But what exactly does that mean, and how does it...
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Why we don’t carry Japanese sunscreens (yet)
If there's one product we get asked about the most, it’s Japanese sunscreen. And it’s no wonder - brands like Anessa, Allie, Biore, and Skin Aqua are legendary across Asia...
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Why we don’t carry foundations (yet)
From day one, Rei Cosmetics has been about inclusion. We want our products to be accessible and effective for as many people as possible. Right now, none of the foundations...
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How will U.S. tariffs impact Rei Cosmetics?
You may have heard the recent buzz about new U.S. tariffs being introduced on imports from around the globe. The current administration has announced sweeping tariff plans targeting a wide...
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Why we don’t carry certain makeup colors
If you've ever visited Japan and tried out some of the popular makeup brands we carry, you might have noticed something about the products we carry – there are some...
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Why we love Tokyo City Pop
At Rei Cosmetics, we’re big fans of Tokyo City Pop, and we often incorporate its sounds into our social media content. For us, it’s more than just a genre—it perfectly...
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What does Rei mean?
What does Rei mean? We explore the different meaning of Rei in Japanese and how the different facets of Rei together form our company ethos.