News
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Celebrate the Holiday Season with Rei Cosmetics
The holiday season is officially here, and we’re celebrating with two exciting ways for you to discover (or gift) your favorite Rei Cosmetics essentials, whether you shop online or visit...
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Why California Prop 65 Labels Are Everywhere
At Rei Cosmetics, we know Prop 65 label can feel alarming, especially when it appears on products that you trust and use every day. So we wanted to break down...
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Kick Start the Holiday Season with a Free Rei Cosmetics Makeup Bag
The holidays are right around the corner, and there’s no better time to treat yourself (and your loved ones) to the beauty and simplicity of Japanese cosmetics. To celebrate the start...
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New Thank You Card Collaboration with Junko Yoda
For the 2025 holiday season, we’re delighted to announce our new Thank You Card collaboration with Junko Yoda, the celebrated Japanese artist who also created our very first set of...
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Why You Shouldn’t Buy J-Beauty from Parallel Import Companies
At Rei Cosmetics we work directly with the brands and authorized distributors in both the U.S. and Japan to source our J-Beauty products. However, when shopping for Japanese beauty products...
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Fall Pop-Up at Artists & Fleas Chelsea Market
From September 15 – 21, we’ll be setting up shop inside Artists & Fleas Chelsea Market to showcase our fall-ready makeup, skincare, and haircare. If you’re in the city that...
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How Does De Minimis Tax Exemption Affect Rei Cosmetics?
U.S. tariff policies have been making headlines again, this time with news about the end of the De Minimis Tax Exemption. But what exactly does that mean, and how does it...
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Celebrating Art & Beauty: Rei Cosmetics x nomoco
At Rei Cosmetics, we believe beauty isn’t just about products, but also about the creativity, culture, and joy we share. That’s why we love collaborating with Japanese female artists for...
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Back to School, Back to You
To help you step into the season feeling confident and inspired, we’re offering 15% off sitewide from August 15 to September 1. Use code BTS15 at checkout and treat yourself...
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Rei Cosmetics at Anime NYC 2025
Get ready, beauty and anime fans - Rei Cosmetics will be joining the thousands of exhibitors at the Javits Center this August as part of Anime NYC 2025 (Aug 21–24)!
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Cherry-Designed Maegami Hair Clips from Rei Cosmetics
Whether you’re revamping your vanity lineup or looking for the perfect small gift, these cherry maegami clips are equal parts cute and functional. Add a little sweetness to your routine—your...
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We're Moving to a Fulfillment Center!
We’re thrilled to share some exciting news. Rei Cosmetics is officially moving into a fulfillment center! From now on, your orders will be picked, packed, and shipped with care from...