News
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Celebrating Art & Beauty: Rei Cosmetics x Yuko Shimizu
At Rei Cosmetics, we’re passionate about celebrating beauty and creativity, and that includes spotlighting the incredible talent of Japanese female artists through our limited-edition Thank You Cards. We’re thrilled to...
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Why we don’t carry Japanese sunscreens (yet)
If there's one product we get asked about the most, it’s Japanese sunscreen. And it’s no wonder - brands like Anessa, Allie, Biore, and Skin Aqua are legendary across Asia...
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Rei Cosmetics at Artists & Fleas Market Chelsea
We’re excited to announce that Rei Cosmetics is back at Artists & Fleas Market from June 2nd to June 15th - this time at their vibrant Chelsea location inside the...
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Why we don’t carry foundations (yet)
From day one, Rei Cosmetics has been about inclusion. We want our products to be accessible and effective for as many people as possible. Right now, none of the foundations...
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New Website Launch: Introducing Japanese Skincare & Haircare
We’re thrilled to share some exciting news—our brand new website is live, and with it comes a fresh expansion to our collection: Japanese skincare and haircare products! Just like their...
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How will U.S. tariffs impact Rei Cosmetics?
You may have heard the recent buzz about new U.S. tariffs being introduced on imports from around the globe. The current administration has announced sweeping tariff plans targeting a wide...
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Celebrating Art & Beauty: Rei Cosmetics x Angela Okajima Kempinas
At Rei Cosmetics, we are continuously inspired by the incredible work of female Japanese artists, and we are delighted to feature a one-of-a-kind piece by Angela Okajima Kempinas in our...
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Why we don’t carry certain makeup colors
If you've ever visited Japan and tried out some of the popular makeup brands we carry, you might have noticed something about the products we carry – there are some...
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Why we love Tokyo City Pop
At Rei Cosmetics, we’re big fans of Tokyo City Pop, and we often incorporate its sounds into our social media content. For us, it’s more than just a genre—it perfectly...
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Introducing 3650 (san roku go zero)
At Rei Cosmetics, we're passionate about bringing the latest J-Beauty trends and brands to U.S. consumers. That's why we're thrilled to announce the exclusive U.S. launch of 3650, a cutting-edge...
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Celebrating Art & Beauty: Rei Cosmetics x Ayane Kurai
At Rei Cosmetics, we’re thrilled to continue our collaboration with female Japanese artists for our exclusive Thank You cards. This time, we’re honored to feature a stunning piece titled Congrats,...
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Experience NYC Holiday Markets at Columbus Circle!
New York City comes alive during the holiday season, and its iconic holiday markets are a must-visit for both locals and tourists. This year, Rei Cosmetics is thrilled to announce...