News

Get ready, beauty and anime fans - Rei Cosmetics will be joining the thousands of exhibitors at the Javits Center this August as part of Anime NYC 2025 (Aug 21–24)!

Whether you’re revamping your vanity lineup or looking for the perfect small gift, these cherry maegami clips are equal parts cute and functional. Add a little sweetness to your routine—your...

We’re thrilled to share some exciting news. Rei Cosmetics is officially moving into a fulfillment center! From now on, your orders will be picked, packed, and shipped with care from...

At Rei Cosmetics, we’re passionate about celebrating beauty and creativity, and that includes spotlighting the incredible talent of Japanese female artists through our limited-edition Thank You Cards. We’re thrilled to...

If there is one product we get asked about the most, it’s Japanese sunscreen. And it’s no wonder - brands like Anessa, Allie, Biore, and Skin Aqua are legendary across...

We’re excited to announce that Rei Cosmetics is back at Artists & Fleas Market from June 2nd to June 15th - this time at their vibrant Chelsea location inside the...

From day one, Rei Cosmetics has been about inclusion. We want our products to be accessible and effective for as many people as possible. Right now, none of the foundations...

We’re thrilled to share some exciting news—our brand new website is live, and with it comes a fresh expansion to our collection: Japanese skincare and haircare products! Just like their...

You may have heard the recent buzz about new U.S. tariffs being introduced on imports from around the globe. The current administration has announced sweeping tariff plans targeting a wide...

At Rei Cosmetics, we are continuously inspired by the incredible work of female Japanese artists, and we are delighted to feature a one-of-a-kind piece by Angela Okajima Kempinas in our...

If you've ever visited Japan and tried out some of the popular makeup brands we carry, you might have noticed something about the products we carry – there are some...

At Rei Cosmetics, we’re big fans of Tokyo City Pop, and we often incorporate its sounds into our social media content. For us, it’s more than just a genre—it perfectly...